A second life for sustainable fashion at prelovedREVOLUTION

„I am against fashion that is fleeting. I cannot accept that you throw away clothes just because it’s spring.“ 
 -Coco Chanel

In the spirit of Coco Chanel, prelovedREVOLUTION offers ladies and gentlemen the first Swiss green platform for buying and selling high-quality designer fashion from the 80s until today.

Does the following sound familiar?

  • Beloved designer pieces take up space in the wardrobe, but are rarely used anymore
  • Designer clothes, shoes or bags you would have liked to buy, but were unaffordable
  • Unique pieces you would love to own, but whose couture studio is too expensive
  • Home decor items don´t match the new interior design, or the one you would like to have

On prelovedREVOLUTION, fashionistas of all ages will find, besides current fashion brands, iconic prêt-à-porter clothes by Thierry Mugler, Claude Montana, Azzedine Alaia and John Galliano, among other design legends who created fashion for self-confident, strong women. Men will also find pieces by Hermes and many renowned men’s tailors.

The goal is not only to give luxury items but also high quality design articles a value. Every piece that is not newly manufactured saves energy and valuable raw materials.  High-quality designer articles testify to quality and longevity and can be passed on from generation to generation. Thus eco-social fashion as well as up- and recycled products of young designers also have their place on the platform.

Sustainability is also of great importance: plastic packaging is taboo and used cartons are re-sent. Vegan and eco-social products are labelled accordingly and all designer items are checked for quality and authenticity before shipping.

prelovedREVOLUTION is not only green, but also socially committed. Selected or donated designer pieces are sold for the benefit of non-profit organizations. The proceeds go to the animal protection association www.animalsneedus.ch and social projects of www.kanthari.org.

prelovedREVOLUTION strives to support the environment as well as fashion lovers wallet,

 

Andrea Schaller

Founder and editor Go4Ges

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